And although authenticity in marketing has always been a best practice, it’s even more crucial now to show how the UB brand will evolve moving forward through thoughtfulness and sincerity. It requires ...

Airports around the United States are greenwashing their images with disingenuous marketing strategies about the ...

Texas Attorney General Ken Paxton accuses the NCAA of violating the Texas Trade Practices Act for allowing transgender ...

The Indian government, led by Food and Consumer Affairs Minister Pralhad Joshi, has launched several AI-enabled initiatives ...

Abbvie Healthcare India found in breach of UCPMP for sponsoring foreign vacations, facing reprimand and tax evaluation.

The Marketing Practice, a leading global B2B marketing agency, specializing in brand activation, account-based marketing (ABM), demand generation, and channel marketing has appointed James Clifton as ...

Legal regulator issued warnings to law firms, particularly those working on high-volume claims, on tactics used to try an ...

The Competition Bureau of Canada has filed a legal suit against Inc. (TSX: RCI.B), alleging that the company’s marketing of ...