Stephen Curry's deal with Under Armour became even more of a bargain when it broke that Adidas is offering James Harden $200 million in an attempt to steal him from Nike. While these kinds of ...

Stephen Curry, the Golden State Warriors star, recently celebrated by launching De'Aaron Fox's debut signature shoe, Fox 1. Also, Curry unveiled a new edition of Curry 12 alongside rapper E-40.

With the launch of the Curry Flow 10 this past fall, Stephen became only the ninth athlete in history, and the first Under Armour athlete, to release ten different signature shoes within his lineup.

Stephen Curry has done huge things for Under Armour, but he still can't make their shoes cool enough for collectors. The Golden State Warriors star and two-time NBA MVP has helped the sports ...

Stephen Curry stands by his decision to choose Under Armour over Nike. In 2013, in what was arguably the fumble of that decade for Nike, the shoe brand conducted a pitch meeting with the Golden ...

Stephen Curry drops his 10th signature shoe with Under Armour “It’s a true partnership, but that doesn’t mean it’s always going to be perfect.” Is your clothing really sustainable?

Stephen Curry, partnering with Under Armour, is challenging Michael Jordan's dominance in the sportswear industry. With the launch of "Curry Brand" and Under Armour's international expansion ...

Golden State Warriors point guard Stephen Curry has repeatedly struck gold with his signature sneaker line since teaming up with Under Armour. Now, Curry Brand is expanding in all directions and ...

Those people must not be familiar with Warriors superstar Stephen ... Curry Brand, according to a report from ESPN's Shams Charania. Curry Brand is best described as a subsidiary of Under Armour.

Black Friday is less than 48 hours, but Curry Brand and Under Armour are already in the giving spirit for the holiday season. Earlier today, Golden State Warriors guard Stephen Curry's signature ...