With the start of the NBA season now just days away, Under Armour on Monday released a terrific new commercial starring reigning MVP Stephen Curry, entitled "Make It Old." During the commercial ...

Stephen Curry, the Golden State Warriors star, recently celebrated by launching De'Aaron Fox's debut signature shoe, Fox 1. Also, Curry unveiled a new edition of Curry 12 alongside rapper E-40.

Stephen Curry stands by his decision to choose Under Armour over Nike. In 2013, in what was arguably the fumble of that decade for Nike, the shoe brand conducted a pitch meeting with the Golden ...

Stephen Curry has done huge things for Under Armour, but he still can't make their shoes cool enough for collectors. The Golden State Warriors star and two-time NBA MVP has helped the sports ...

Stephen Curry, partnering with Under Armour, is challenging Michael Jordan's dominance in the sportswear industry. With the launch of "Curry Brand" and Under Armour's international expansion ...

Those people must not be familiar with Warriors superstar Stephen ... Curry Brand, according to a report from ESPN's Shams Charania. Curry Brand is best described as a subsidiary of Under Armour.

Golden State Warriors point guard Stephen Curry has repeatedly struck gold with his signature sneaker line since teaming up with Under Armour. Now, Curry Brand is expanding in all directions and ...

Why Under Armour and Stephen Curry are launching Curry Brand now A new signature brand marks an expansion in their seven-year relationship, as well as a new push into branded purpose. After his ...

Black Friday is less than 48 hours, but Curry Brand and Under Armour are already in the giving spirit for the holiday season. Earlier today, Golden State Warriors guard Stephen Curry's signature ...